Hey Insiders,
This week, we focused on one of the biggest drivers of growth: building and optimizing your sales team.
A strong sales team isn’t just about hitting quotas. It’s about creating a culture where every member feels accountable, motivated, and aligned with your business’s mission. On the call, we explored how to recruit top performers who fit your vision. Great salespeople are rarely looking for jobs—you need to go out and find them.
We also talked about the importance of clarity. Your team can’t deliver results if they don’t know what success looks like. Setting clear expectations, defining KPIs, and holding your team accountable can be a game changer.
Compensation came up as a critical piece of the puzzle. It’s not just about commissions. A good comp plan should incentivize effort, reward consistency, and drive results without eroding your margins.
But leadership is what truly sets a high-performing team apart. Your sales team reflects you. If you want trust, alignment, and consistent execution, it starts with how you show up as a leader.
We also dove into how to scale your team without falling into chaos. Onboarding, training, and consistent feedback loops are essential to growing a team that can perform without constant micromanagement.
This isn’t just about boosting your numbers this month. It’s about creating a system that drives scalable, sustainable growth.
As we head into next week’s topic, take a moment to evaluate your team. Are they clear on their goals? Do they feel supported? And are you leading in a way that inspires trust and results?
Let’s keep this momentum going.
Keep scaling,
William & Brad
P.S. Need the guide or want to catch the replay of the call? Click here to join The Fraternity and get in on the journey.